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Manif d'Art constantly renews its content

Mediation tactics
Promotion
Mediation
General public
Outdoor
Tour / Journey
Quebec
Culture
Qr code
NFC

Exhibitions that renew themselves

Manif d'Art, a non-profit association, is committed to showcasing contemporary art by both local and international artists. As part of its annual event, the biennale de Québec offers an immersive exhibition showcasing the work of over 100 artists throughout the city, accessible via an interactive self-guided tour. In addition to a variety of exhibitions, the event offers a multitude of activities around a theme exclusive to each edition.

In a context where works of art are constantly being renewed, Manif d'Art wanted to find the right tool to change the content of its itinerary easily and quickly as the exhibitions progress.

Evolving content that's easy to change

The organization came up with the idea of using the MySmartJourney tool for its ease of use and speed of content integration. On the platform, photos, audio and text accompany and immerse the public during their journey through the Winter Garden.

As exhibitions and new features are added, the team constantly renews the content, using the same points already created, but changing the content. In this way, existing QR codes are reused in exhibitions, avoiding the need to create new panels or QR codes. This approach saves considerable time, and demonstrates just how quick and easy it is to use the platform.

https://msj.world/manifdart/2

Scan or click the code to see a sample

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